What is a Meal kit Delivery Service?

A meal kit is a box that contains a recipe and all the ingredients you need to make that recipe. Ingredients are included pre-portioned and, in some cases, already prepared. Generally, though, a meal kit requires basic preparation such as chopping, slicing, etc.

A meal kit delivery service is one that delivers complete, ready-to-cook meal kits to your door. Before the emergence of meal kit delivery services, the alternative to a home-cooked meal was a pizza delivery, takeout meal or a drive-thru. These were not the most nutritious or cost-effective options.  However, things have changed. Now there are many choices for those of us who are time poor but still wish to eat well. The meal kit delivery service industry has created a new world of meals that are convenient, affordable and most importantly, delicious!

This is an industry that is rapidly expanding and one that now caters to almost every taste preference and dietary requirement. Most meal kit delivery services are aware that convenience is a big reason why people will choose a meal kit over traditional home-cooked meals. You will find that most meal kits take no longer than 30 minutes to cook.

Prices are as varied as the services offered with an average guideline being from about $8 to $14 per serving. Most meal kit delivery services are available on a subscription basis. This involves the customer selecting a certain number of meals per week for a specified number of people. Subscriptions are very flexible allowing for weeks to be skipped, plans to be changed and canceled without penalty.

There are some companies that do not require a subscription but rather provide a service where customers can order meals on a need’s basis. All meal kit delivery services need advance ordering, sometimes up to a week prior to delivery.

The range of choice within the industry is now quite extensive with almost every known dietary requirement being catered to. You will find choices for diets that include paleo, keto, gluten-free, diabetes, vegan, vegetarian and so many more!

home chef veggie menu

The meal kit industry history:

Probably the whole concept of having meals delivered started with pizza! The first deliveries of anything resembling a meal kit began in Sweden in 2007. So as you can see the meal kit industry is still relatively young. The whole concept grew in popularity and spread across Northern Europe.

It did not take long for the concept of a meal kit delivery to become popular in America, and the industry grew quickly as many companies entered the arena. In 2015 there was over one billion dollars’ worth of sales made in the meal kit delivery industry in America.

By the end of 2017, the industry had doubled with the industry being worth over 2 billion dollars.

Who is the meal kit delivery service customer?

There is no one person who is the ideal meal kit delivery service customer. The industry is now so varied that it is structured in a way to suit almost anyone who wishes to eat well.  Following are a few reasons that customers like to use a meal kit delivery service:

  • Convenience: the number one reason to use a meal kit delivery service is because of convenience. If you have limited time or don’t enjoy meal planning or grocery shopping, then the convenience of having someone else do this for you is a big reason to order meal kits.
  • Variety of meals: By using a meal kit delivery service you can have any meal of the week catered for. What originally began as an industry that focused on the evening meal, is now offering options for breakfast, lunch, snacks and things like smoothies!
  • Menu variety: The meal kit industry is one that now offers much variety in terms of flavors, tastes, styles and international influences. One of the big reasons to use a meal kit delivery service is that you will enjoy a diverse range of meals and your weekly menus will never be dull or boring.

Surveys show that the generations that are the biggest users of meal kit delivery services are the Millennial and GenX customers. At present only a small percentage of people over 45 use meal kit delivery services. This will change though as the industry grows and becomes more well-known and accessible and people from all demographics increasingly try these services. A meal kit delivery service is far more widely used in urban areas than regional, possibly because they are more available in these areas.

On average, they tend to be used by people with higher incomes, though interestingly using meal kits, can end up saving you money. Meal kits are quite cost-effective compared to traditional grocery shopping and at-home meal preparation.

The main meal kit companies in the USA:

As the industry is rapidly growing, there are currently over 150 meal kit companies operating in the USA.  Some of the biggest operators in America include Hello Fresh, Blue Apron, Sun Basket, Home Chef, Martha & Marley and Gobble.

hello fresh ice bottom
Home Chef Vegetarian Menu

The Meal Kit Review:

At the Meal Kit Comparison, we aim to take away the overwhelm and provide all the information you need to get started with a meal kit delivery service. We provide honest reviews of meal kit recipes and meal kit companies. All our reviews are a result of the first-hand experience where we test all elements of each individual meal kit company.

We also provide detailed meal kit comparisons so that you can look at various companies and the pros and cons of each. When we are reviewing a company, we look at how easy it is to subscribe and manage your account. Among other things, we also look at the ordering process, the delivery, quality of ingredients, difficulty of recipes and most importantly the taste!

The Meal Kit Comparison offers you everything you need to navigate the world of meal kits in one accessible place.

About the author

Amanda (Mandi)
Amanda is a meal kits addict and a blogger who reviews meal delivery services on a daily basis since 2015. Mandi leads the content review team at themealkitcomparison.com since 2018.
Quick Navigation

More To Explore:

Chicken Tortilla Soup
10 Best Dinner Noom Recipes
vegan lifestyle
Benefits of a Vegan Diet
Benefits of a Vegetarian Diet
Vegetarian Diet: What Is It? Benefits, Diet Plan & More
hello fresh steak
HelloFresh Gluten-Free Meals 2023
hello fresh steak
HelloFresh Low Sodium Meals
Blue Apron Vegetarian meal
Blue Apron Vegetarian Menu Review
Vegan vs raw vegan
Vegan Vs Raw Vegan
Plant-Based Diet Benefits
Plant-Based Diet Benefits
Pescatarian Vs Paleo
Pescatarian Vs Paleo
Pescatarian vs Keto
Pescatarian Vs Keto: The Full Comparison
Vegan vs Pescatarian
Vegan vs Pescatarian: The Differences
freshly box to heat
Freshly Vs. Frozen Meals- Which is Better?
Vegetarian vs Pescatarian
Vegetarian Vs Pescatarian: What’s the Difference?
paleo vs keto
Paleo Vs Keto Diet
Hello Fresh
Best HelloFresh Alternatives
Blue Apron and Weight Watchers
Blue Apron and Weight Watchers Review
Parisian Steak Frites- blue apron
A Look at Blue Apron’s Keto and Low Carb Option
blue apron
Blue Apron VS Grocery Shopping: Are They Similar?
sun basket pesctarian
Sun Basket Pescatarian Menu Review
Hello Fresh - yellow squash flatbread
Best Hello Fresh Recipes Review 2023
large family meal kits
Best Meal Kits for Large Families
Sun Basket Meal
Sunbasket Lean & Clean Menu Review
Oven ready hello fresh
Hello Fresh Oven Ready Meals Review
Blue Apron vs Sunbasket: Steak Dishes
Best Healthy Meal Delivery Service Miami
Best Healthy Meal Delivery Service Miami
Organic protein crunch salad
High Protein Dinner Options Using Meal Delivery Service
Sunbasket Fresh & Ready
Best Pre-Cooked Meal Delivery Service
Blue-Apron-Mediterranean-Diet meal kit
Top Meal Deliveries for Your Noom Diet Plan
Meal Delivery Services DC
Best Meal Delivery Services in Washington ,DC
oven ready hello fresh fish meal
HelloFresh Pescatarian Meal Plan Review 2023
home chef salmon
Home Chef Keto-Friendly and Low Carb Menu Review
Nutrisystem Diabetics Plan
Nutrisystem Diabetics Plan
best meal delivery NYC
Best Meal Delivery NYC
Best Meal Kits for Dinner
Best Meal Kits for Dinner
Best Meal Delivery Services In Pittsburgh 2022
Best Meal Delivery Services In Pittsburgh 2023
Best Meal Delivery Services in Utah 2022
Best Meal Delivery Services in Utah 2023
meal delivery in Austin, Texas
Best Meal Delivery Services In Austin 2023
Fresh Meal Kits - Hellofresh
The Best Fresh Meal Kits
meal delivery chicago
Best Meal Delivery Services In Chicago 2023 – Eat Better At Home
Mediterranean sun basket
Sun Basket Mediterranean Recipe Review
Green Chef Box
Green Chef Vegetarian Plan Review
Hello Fresh - yellow squash flatbread
Hello Fresh Meals For One Person
Best Meal Kits for Dinner Party
Best Meal Kits for Dinner Party
Hello Fresh Low Calories Plan Review
Best Meal Delivery Services In Atlanta 2023
Hello Fresh Ingredients
Hellofresh FAQs – All You Need to Know
Best Meal Delivery Services in Nashville:
Best Meal Delivery Services in Nashville: Eat Better At Home With Meal Prep Nashville Options
Hello Fresh
Hello Fresh Diabetes Meal Options
Every Plate Box
Best EveryPlate Alternatives
cancer patient meal kits
Meal Delivery for Cancer Patients
Blue Apron Box
Blue Apron Alternatives
Home chef express
Home Chef Express Meals Review
Home Chef pescatarian meal
Home Chef Pescatarian Meals Review
Blue Apron Box
A Review of Blue Apron Vegan Meal Menu
Sun Basket Diabetes-Friendly Meals
Sunbasket Diabetes-Friendly Plan Review
Home Chef - Snappy Steak & Guacamole Taco
Best Home Chef Recipes Review 2023
Blue Apron and Weight Watchers
Top 10 Blue Apron Easy Recipes Review
Review: Freshly for One Person
Freshly Gluten-Free Meal Delivery Review
sunbasket prepared meals
Sun Basket Prepared Meals Review
blue apron box
Is Blue Apron Healthy? The New Blue Apron Wellness Plan
Little Spoon Plates Review
Little Spoon Plates Review – Is It Worth It?
blue apron Salmon
Blue Apron Meals for One Person
Green Chef Vegan and Vegetarian
Green Chef Vegan Menu
green chef new box
Review: Green Chef Paleo Menu
Hello Fresh Ingredients
Hello Fresh Whole30 Diet Options
Blue-Apron-Mediterranean-Diet meal kit
Blue Apron Mediterranean Diet Meals
Dinnerly low calorie options
Dinnerly Low-Calorie Menu
New moms meal delivery options
Best Meal Kits for New Moms
Dinnerly vegetarian meals reviews
Dinnerly for Vegetarians
hello fresh steak
What Are the Gluten-Free Diet Benefits
Beat Meal Kits for a High Protein Diet
Best Meal Kits for a High Protein Diet
Thai Turkey Lettuce Cups Sun basket soy free meal kit
Pros and Cons for Meal Kits
Fast Food Jack Burger Hello fresh
Best Meal Kits for Fast Food Fans
purple carrot look inside the box
Meal Kit FAQ: Everything You Need to Know
sun basket vegan
Sun Basket Vegan Meal Kits Review
Father’s Day meal kits
The Best Meal Kits for Father’s Day
The Best Meal Kits for the Memorial Day Long Weekend
meal kits for seniors
5 reasons seniors should try meal delivery services
mothers day meal kits
The Best Meal Kits for Mother’s Day
legacy food storage
Best Survival Food Kits to Stockpile
Best Alternatives for Freshly
Dinnerly FAQ: Things to Know About Dinnerly Before Ordering
meal kits for quarantine days
Best Meal Kit Service to Order During Quarantine Days
Best Meal Kit for $5
Coronavirus prep
How to Prepare for Coronavirus
HelloFresh for families
10 Things To Know About HelloFresh Before You Order
5 Things to Know About Freshly Before Your Order
Are Meal Kits Worth it?
Are Meal Kits Healthy?
Are meal kits worth it?
Are Meal Kits Worth It?
Sun Basket Meal kits
Best Meal Kits Online to Try Out
Nutrisystem basic plan for women weight loss
Nutrisystem Woman’s Plan: Review
Pizza_Margherita Nutrisystem
Nutrisystem Vegetarian Program
freshly boxes
Prepared meal delivery services for One Person
Are Meal Kits Worth it?
Meal Kits Industry Trends 2020
green chef delivery
How to Recycle Your Green Chef Box
Green Chef organic products
Green Chef Gluten-Free Plan Review
Veestro: Prepared Meal Delivery Review
Review: We Tried Veestro Meal Kits